Start from zero
- ↓Lease
- ↓Build-out
- ↓Equipment
- ↓Hire
- ↓Acquire patients
- →Break even
Maximum brand control. Longer path to cash flow. Higher patient-acquisition risk.
Path
Not a final decision — a working path with clearer cash-flow and patient-base advantages than starting from zero. Evidence lives in the decision log.
Maximum brand control. Longer path to cash flow. Higher patient-acquisition risk.
Faster path to positive cash flow. Inherited systems and rebranding risk remain real.
Months 0–3
Preserve patients, team, and revenue.
Months 3–6
Technology, patient experience, brand groundwork.
Months 6–12
Introduce wellness, airway, and prevention programs.
Year 2
Membership + high-value treatment mix.
Year 2–3
Evaluate location #2 if the operating model holds.